Zestrel/Gallery & ads

(04) — Gallery & ads

The film,frame by frame.

The motion film running on our socials, the key frames behind it and the photography that sets the tone of the house.

Instagram · TikTok · YouTube Shorts

(01)Now running

“Where didyour money go?”

A triple hook in navy and gold: the question, the $412 that vanished, then the snapback, “You don’t need a stricter budget.” Then live app screens, a goal ring, the auto-save jar and a gold “Get the app” end card.

Format
9:16
Length
18 seconds
Style
Motion graphics
Made by
Advaire
(02)Storyboard

5 frames, 1 story.

Swipe or scroll sideways.

Ad frame: The hook
01The hook
Ad frame: Every dollar, sorted
02Every dollar, sorted
Ad frame: Watch it grow
03Watch it grow
Ad frame: On autopilot
04On autopilot
Ad frame: Get the app
05Get the app
(03)Photography

The look of calm.

Plate I — Blue hour↗
Plate II — The study lamp↗
Plate III — Navy silk↗
Plate IV — Sealed↗
Plate V — Gold marbling↗
Plate VI — In hand↗
Sample site by Advaire ↗